You have an idea. It’s good idea. In fact, you think it’s great idea. But is it a business? That’s the question every would-be startup founder asks and needs to answer. Ideas are important, but execution is everything. VISANDUMA WORK WITH YOU TO BRING YOUR IDEA TO LIFE ONE STEP AT A TIME… First things first: start with an MVP A minimum viable product (MVP) by definition is a product with just enough features and functions to satisfy early adopters or investors. And generate enough feedback to decide whether you should move to the next step or need to modify your idea.